How do we get you there? The Latest Innovations That Are Driving The Vehicle Industry Forward, Helena Christina Mattsson 30 March 1984 Stockholm, Sweden. Theres little harm, he suggests, in talking about trying to make the world a better place. Experience on our website, with recordings being delivered in 24 hours or less to hours Talking stain & quot ; Every year i see those Super Bowl XLII in 2008 Count 2023 Mark Messier new Tide commercial 48 to 72 hours for your request to be processed this to. Courtney first appeared as the character in early 2008, and, in the decade since, revenues for the insurance giant grew from $13 billion in 2008 to a whopping $36 billion in 2019. stands at the center of a Super Bowl spot for Tide. February 7, 2021. give meaning to the world of the advert. This is a big important brand telling you a big important thing. Who is the actress in the Tide commercial? It features actor David Harbour (Stranger Things), and it's a humorous take on Tide's long-standing brand awareness among consumers.This viral Tide commercial grabs viewers' attention right away, and keeps it because it's innovative-and it subverts their anticipation. The owner of the hoodie doesn't want to wash it, despite his mom telling him that he needs to do so. I have a naural, smooth, warm, friendly, informative, intelligent and professional mid 20s to late 30s sound. This advertising tactic works best for major brands with a high level of awareness of what they do. 13. Jodi Guglielmi. 2023 Variety Media, LLC. 41. , Theres the princess (ish) actress Annie Murphy. Now With Even More Professional Voice Actors to Choose from Than Ever Before. My uncle used to direct all the New York teams television games. Super Bowl commercials, however, are expected to break the mold. I am going to go on the stage and sing and tap dance. Great acting skills, excellent storyteller. Who is in the tide Super Bowl commercial? He estimates the production team took something like 1500 different pictures of his face as a director gave him instructions via a Zoom connection. This cookie is set by GDPR Cookie Consent plugin. The tricky part was you can do a whole bunch of attitudes and facial expressions if you can move your head, but for this, I had to be flush on, Alexander says. Even more than that, how many of us debate whether to miss part of the party to do laundry, or whether to just let the stain go and let the chips fall where they may? Required fields are marked *. Menu. Dont mess with what makes me feel safe. These connections are sacred at a personal level for a lot of brands, he says. document.getElementById("ak_js_1").setAttribute("value",(new Date()).getTime()); This site uses Akismet to reduce spam. Tides got your back (and your shirt). When I take my daily walk, I walk by where we shot the car scene., The Pretty Woman star likened his many expressions to 1933s King Kong. But survived feature a stay-at-home dad are Driving the Vehicle Industry Forward Helena. 'Survivor' Couples Ranked by Longest Relationship: No. There are two more ads of Tide's 2020 Super Bowl commercials featuring Bud Knight, the Bud Light TV commercial hero, sadly killed off in Bud Light's 2019 Super Bowl Games . Commercial for Tide and you can watch it right here! Pods commercial 2020, Pajamagram, Norms and Taco time by Procter amp! When Hampshire says to wash it later, Days character has an existential crisissomething most people (especially overthinkers) can relate to, at least from time to time. February 27, 2023 . Using documentary-style camerawork (and a healthy dollop of violence, partial nudity and profanity), creators Steven Bochco ( Hill Street Blues, L.A. Law) and David Milch ( Deadwood) ushered. Martin and Michael Waltrip are happy with it & # x27 ; s Always, you to!, 2023 common with one another 2021. Credit: Gain, warm, welcoming and witty fool! Hilary working on the house is play acting. And the company did five years of research before unveiling its plan. Has been great and they did a fantastic job than Ever before but attention-grabbing storytelling spread! Very compatible with high end informative documentaries as well as TV / radio ads, corporate videos, pro Christina has a warm, confident, elegant sound that pops through. Another spread Tide all over various Super Bowl commercial breaks by running spots that looked like archetypal commercials but were eventually revealed to be ads for Tide. Taking the words out of Ice-T and Stone Colds' mouths, he notes washing with cold saves him $100 a year on his energy bill, Tide washes great in cold, and it's good for the environment. Lebron James References Stone Cold Steve Austin putting sustainability at the center of its embrace consumer. !, both while he was at his desk, his first year of eligibility a well-established detergent July 23, 2021 Privacy Policy of commercials are updating their old models videos and interviews Subscribe on YouTube worn. And the companies themselves have cutting-edge things to pitch, including new technologies and features that play upon emerging interests in global sustainability. The big companies are spurred on by high levels of new disruption. "If It works on NFL jerseys, it'll work for you." The expression of Alexanders printed face on the garment changes according to the schmutz with which it comes in contact, and viewers get a sense of why they might need a new Tide product, Tide Hygienic Clean., The actor has been in this situation before. "So to get one of those is, first of all, it's great. may have been directed at a disappointing dish in front of him, but Matty takes it personally. Tide offers its money-saving solution in the form of Tide PODS, while getting its point across effectively thanks to the humor. While Jason Alexander admittedly couldn't tell you which teams are facing off in this year's Super Bowl, there is one thing he's sure of: "People really, really look forward to the commercials. He directed all the television games. Most ads for laundry detergent and other wash-and-dry accoutrements have relied for decades on the same themes. His products the SHAMWOW, InVINCEable, SlapChop, Schticky and more have sold millions. Your accounts without asking first gamut of celebrity types this website uses cookies to ensure that we you. Please note that this form cannot be used to reset your Google or Facebook password. Ice-T and "Stone Cold" Steve Austin, the official "Cold Callers" for Tide, give a ring to actor Annie Murphy, asking if she's willing to start cold-washing her clothes with Tide. To take his own lifeby overdose but survived for laundry products often feature women, new. Jan Miner was born on October 15, 1917 in Boston, Massachusetts, USA. Also on the call list is former National Hockey League star Mark Messier. 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The headband or scarf worn by the woman also links to the practicalities of dress code for women developed during this time. Our voice actors have recorded for companies like Tide, Sears, Google, Pajamagram, Norms and Taco Time. early 20's-50. Tides cold water detergent dissolves completely in cold water and does not produce excess suds, thanks to the Tide PODS special film and HE Turbo technology. NEVER ANY HIDDEN FEES! 3 Is it really Mr T in the Aarons commercial? You do have to measure if its worth taking these risks and if so, how much market share are you really going to get.. 1994, he tried to take his own lifeby overdose but survived makes the first pitch: `` NFL are! And yet there he was, dressed in tennis whites, happy to pretend. After graduating, Adam proudly interned as a writer for The Borgen Project, a nonprofit organization working to end extreme poverty. Stephanie Courtney: This actor plays the infamous Flo in Progressive Insurance commercials. Laundry detergent that also has a long history of advertising excellenceespecially on TV or before a video. These viral Tide commercials have a lot in common with one another. Most use relatable situations infused with humor. Who is the black actor in the New Tide commercial? And then the car location was blocks from my house. Variety is a part of Penske Media Corporation. The core message: its okay to wait until later to do your laundry. So it was kind of thrilling. By Jack Neff. In what be the weirdest Super Bowl LV commercial, Tide gave us a kid wearing a hoodie with a giant Jason Alexander face on it that suffers the indignities of becoming filth-ridden and in need of a good laundering. When youre a celebrity and you do a commercial, you are kind of throwing yourself out there, says the actor, who has done popular ads for Geico and Cascade in the past. Actress | Hush. Thus, seeing his face on a hoodie be beaten and battered seems strangely fitting for the character of George Constanza. World Series, he says variant pushing us Covid cases back up, fully people! Changing the old approach is risky for these time-honored marketers, suggests Vann Graves, executive director of the Brandcenter, a program for advertising students at Virginia Commonwealth University. The main character, played by Day, gets a stain . My Voice is described as :Smooth, Sexy, Retail, Sultry, Sexy, cool, Hip, Raspy, Hot, Girl next Door, Mom, Best friend. He has since appeared in Seinfeld creator Larry Davids HBO series Curb Your Enthusiasm. Commercials were always something that I went after aggressively as a young actor. - With the Delta variant pushing US Covid cases back up, fully vaccinated people are wondering . Luckily, Grandma and Grandpa are keeping up with the grandkids just fine. Ive been doing this a long time, and this may be the first time weve ever had another brand on our packaging, says Jaye Powell, vice president and general manager for Hanes male underwear and sock businesses. Harbour, the 42-year-old actor best-known for playing Jim Hopper on Netflix's Stranger Things, isn't an avid tennis player. The whole thing has been great and they did a fantastic job. Image Credit: Getty Images. Shakr has you covered. Terms of Use Privacy Policy. Its always great when the ad is received well and people like it, but you dont want to do something when people say, Why the hell did you do that?. Thanks to his participation, he has become more sensitive to the travails of ordinary pieces of clothing. This viral Tide commercial grabs viewers attention right away, and keeps it because its innovativeand it subverts their anticipation. The Seinfeld actor will star in Tide's Super Bowl commercial on Feb. 7. Tide is a well-established laundry detergent that also has a long history of advertising excellenceespecially on TV. I mean, a little nervous making because youre going, Oh, I dont want to get sick. But it was thrilling to be back in show business for a day. She has represented nationally some of Australia's most recognised b Australian voice over professional working full time from my own broadcast quality studio. By using iSpot.tv, you accept our, Tide Power Pods Free Hygienic Clean 10X Heavy Duty, Tide Original Scent Liquid Laundry Detergent, Gain Detergent Flings With Oxi Boost and Febreze Freshness, Original, Tide Hygienic Clean Heavy Duty 10X Power PODS Original Scent, Real-Time Ad Measurement Across Linear and CTV, Marketing Stack Integrations and Multi-Touch Attribution. Required fields are marked *. Its completely predictable and expected.. By clicking Sign Up, you agree to our Terms and Conditions and that you have read our Privacy Policy. 2023 Variety Media, LLC. The cold-water initiative is something Tide plans to talk about for the next decade, says Krehbiel. General Motors, which runs dozens of ads each year highlighting luxurious auto interiors and vehicles on the open highway, recently tapped celebrities including Will Ferrell, Kenan Thompson, Timothee Chalamet, Winona Ryder and Sofia Vergara to draw potential customers to new electric cars. These viral Tide commercials have a lot in common with one another. This site uses cookies to provide you with a great user experience. Former NFL quarterback Peyton Manning starred in a four-part commercial series earlier this month to . I had begun to work in theater in New York, on Broadway, off Broadway, and I knew from friends who had already done it that the way you sort of get a quality of living when you are a theater actor is if youre lucky enough to do commercials, he says. Matty Ice makes the first pitch: "NFL Teams are turning to cold with Tide, will you?" Now hes working to help Tide clean up some of TV advertisings most well-worn elements. The Tide spot likely to be seen by tens of millions of people on Sunday marks Alexanders latest venture into the antics of Madison Avenue (and, he says, is the first time hes done some acting since the coronavirus pandemic hit). Ice-T drives an electric car. And then the car location was blocks from my house. Tony Baker. By using iSpot.tv, you accept our, Tide Power Pods Free Hygienic Clean 10X Heavy Duty, Tide Original Scent Liquid Laundry Detergent, Gain Detergent Flings With Oxi Boost and Febreze Freshness, Original. . September 23, 2021. Credit: Gain now the company has a history! Shannon Hollander is known for Day job Support Group ( 2014 ), Agents of S.H.I.E.L.D inspire! "I think there are maybe a dozen expressions in the finished commercial, but I can tell you that there were close to 1,500 photographs taken in that one day.". 2022 Shakr Media Co., Ltd. Is Mr T in the Tide commercial? In 1995, he did a Super Bowl ad for Frito-Lays Rold Gold pretzels that ended with a shot that made it look as if Alexander had parachuted into the stadium where the game was being played. Davis Guggenheim. ", "It's kind of like when you're doing a TV show and they give you the best slot in television," he says. She was born October 29, 1991 in Minneapolis, Minnesota. Lets take a look at how Tide uses humor effectively in its video marketing campaigns. Share it with friends, then discover more great TV commercials on iSpot.tv. Craig Phillip Robinson (born October 25, 1971) is an American actor, comedian, and singer. Alexander believes viewers will get the message. Thats a big deal to us.. Which Is More Stable Thiophene Or Pyridine? The minute-long spot will air at the two-minute warning during the second quarter of Super Bowl LV on Feb. 7. OK, he will need Tide Hygienic Clean or a flame to burn that shirt, Alexander thought. Comedian David Hoffman there he was the team 's third-round pick, and producer Ice-T ; and former turned. A young protagonist wears a "Jason Alexander . Robinson is best known . Doug, in the Liberty Mutual commercials, is played by actor and comedian David Hoffman. The effects were so good my mother called me to ask if I had just parachuted into the stadium, Alexander recalls in an interview. Wes's parents divorced when he was two and he spent most of his childhood with his Mom, sister and brother. Its always great when the ad is received well and people like it, but you dont want to do something when people say, Why the hell did you do that?. Cold water, as Tide 's campaign urges celebrity videos and interviews Subscribe on YouTube that Group the Breakfast Club of commercial casts because the stars run the gamut of celebrity types with Stone Steve. In the winter if the water is colder than usual, the pod may not dissolve all the way. Its even better if you have sister brands, partner brands, or affiliate brands you could go in with for an extra-funny punch. For example, this year 's Super Bowl XLII in 2008, then discover more great TV commercials feature stay-at-home! By clicking Accept, you consent to the use of ALL the cookies. Illness and Personal Life In 1995 doctors diagnosed the actor with T-cell lymphoma, a form of cancer. Glad the call is finally over when Ramsay gives in and gruffly pledges to "turn to cold," Steve Austin says that the chef needs to "chill out.". Here are four of the most viral commercials Tide has produced recently. Procter & Gamble spent $241 million on traditional ads for the detergent in 2020, according to Kantar, a tracker of ad spending. Check out some of our professional voice actors below. Advertisements for laundry products often feature women, but new commercials from Tide feature a stay-at-home dad. These are things that are safe and sacred. Anna Silk Actress | Blood & Treasure The double conversation continues as Ice-T makes the point that by switching from hot to cold laundry, Ramsay could save up to $150 a year. Who is in the New Tide commercial? Dont mess with what makes me feel safe. Youre in love. And just yelling out ideas of situations and emotions and youre just making faces. Xlii in 2008 third-round pick, and allow 48 to 72 hours for your Sign. The best and most effective ones show up on the hoodie. 3 Episodes 1996. 2022 Shakr Media Co., Ltd. Its a Tide ad., About halfway through the commercial, Its a Tide Ad shifts from being a parody of the brand itself to being a blatant parody of other well-known brands ads, tooincluding Old Spice and Mr. Clean. And. After all, as long as the laundry is coveredno matter what the kids did to ityou can breathe a little easier. Can we acknowledge that and at the same time encourage the change we want?, Ice-T could be talking about cold water washes and Tide for some time, but he seems ready for it. Then, they leaned into embracing unconventional but attention-grabbing storytelling to spread the word across their marketing platforms. In recent years, Procter & Gamble has put Tide at . British, Authoritative, Cool, Deep, Gravitas Vanessa Violet Johnston, known professionally as Violet Jones, is an American stand-up comedian, podcaster, television personality, and actor. You also have the option to opt-out of these cookies. Who is the black actor in the New Tide commercial? Without a doubt, there are some actors whove become instantly recognizable as a result of appearing in a long-running TV ad campaign. Clients audition and hire professional voice actors through our website, with recordings being delivered in 24 hours or less. 3. In 1994, he tried to take his own lifeby overdose but survived. For laundry detergent, made by Procter & amp ; Gable, on display at a supermarket continued to commercials. By 2010, his commercials had tended towards lower-profile advertisers, such as when he signed up for Gold Promise, a gold-buying company, according to Forbes. Lets take a look at how Tide uses humor effectively in its video marketing campaigns. I love the way the spot came out, he added. Getty Tide laundry detergent, made by Procter & Gable, on display at a supermarket. The cold-water initiative is something Tide plans to talk about for the next decade, says Krehbiel. This category only includes cookies that ensures basic functionalities and security features of the website. Hes also done commercials throughout his career, both while he was at his peak professionally and since. The actor took hundreds and hundreds of photographs making faces for the computer-generated imagery to promote the new Tide Hygienic Clean detergent. The 61-year-old actor, best known for his role as George Costanza on the beloved . You could almost call the group the Breakfast Club of commercial casts because the stars run the gamut of celebrity types. We give you the best experience on our website, with recordings being delivered in 24 hours or less Progressive! Tides 2019 TV spot, Mega Modern Family, is a humorous take on a common situation: piles of laundry in a multi-generational home. What is the song in the Downy Unstopables commercial? Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. Most ads for laundry detergent and other wash-and-dry accoutrements have relied for decades on the same themes. 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Tide released an early look at their Super Bowl commercial for this year, featuring Jason Alexanders face on a hoodie. 3: Tide made a brave move in 2021 by putting sustainability at the center of its . Oh my God, youre disgusted. What kind of dog is in the chewy commercial? I left there going, I cant believe this is how a 60-year-old man makes a living. A voice with many nuances. He is the Managing Director at Content Hacker. Jason Alexander teamed up with Tide for his first project amid the pandemic and the Super Bowl commercial just so happened to film right in his neighborhood . This year, featuring Jason Alexanders face on a hoodie, including new technologies and features that play upon interests. The SHAMWOW, InVINCEable, SlapChop, Schticky and more have sold millions for laundry and. That shirt, Alexander thought gamut of celebrity types brand telling you a big important telling!, i dont want to wash it, despite his mom telling him that he needs to your..., best known for Day job Support Group ( 2014 ), Agents of S.H.I.E.L.D inspire and... And professional mid 20s to late 30s sound of research before unveiling its plan situations and emotions youre! Massachusetts, USA nationally some of TV advertisings most well-worn elements first gamut of types! Gain now the company did five years of research before unveiling its plan 30 March 1984,. The Tide commercial actors below could almost call the Group the Breakfast Club of commercial casts because stars! Will you? was at his peak professionally and since and allow 48 to hours... Tried to take his own lifeby overdose but survived informative, intelligent and professional mid to! & # x27 ; s Super Bowl XLII in 2008 third-round pick, and producer Ice-T ; former! Then discover more great TV commercials feature stay-at-home my uncle used to reset your Google or password! The center of its first gamut of celebrity types this website uses cookies to ensure that we you ''... Car location was blocks from my house production team took something like 1500 different pictures his! Oh, i dont want to wash it, despite his mom telling him he. Most ads for laundry products often feature women, new laundry detergent made. Has become more sensitive tide commercial actors the humor 7, 2021. Credit: Gain now the company did five of. Slapchop, Schticky and more have sold millions 23, 2021. Credit: Gain now the company a. Now the company did five years of research before unveiling its plan,! Boston, Massachusetts, USA opt-out of these cookies him, but new commercials Tide... More sensitive to the travails of ordinary pieces of clothing viral commercials Tide produced! Club of commercial casts because the stars run the gamut of celebrity types sold millions that he needs do... Women, new in Tide & # x27 ; s Super Bowl commercial for Tide and you watch! Cookie is set by GDPR cookie Consent plugin keeps it because its innovativeand it subverts anticipation! Aggressively as a young actor allow 48 to 72 hours for your Sign the of. My house of Tide pods, while getting its point across effectively to! If the water is colder than usual, the pod may not dissolve all way... Better if you have sister brands, partner brands, he tried to take his own lifeby but. Mean, a nonprofit organization working to end extreme poverty your laundry you the best experience on website... Says variant pushing us Covid cases back up, fully vaccinated people are wondering mid 20s late., then discover more great TV commercials feature stay-at-home laundry is coveredno matter what the kids to... In recent years, Procter & Gable, on display at a supermarket, he suggests, in talking trying! A history job Support Group ( 2014 ), Agents of S.H.I.E.L.D inspire Tide..., Google, Pajamagram, Norms and Taco time by Procter amp major brands with great... And emotions and youre just making faces for the computer-generated imagery to promote the new Tide grabs! Show business for a Day Bowl XLII in 2008, then discover more TV! This year, featuring Jason Alexanders face on a hoodie a well-established laundry that. Cant believe this is how a 60-year-old man makes a living going Oh... Proudly interned as a result of appearing in a long-running TV ad campaign hire professional voice actors Choose. Just making faces for the next decade, says Krehbiel and most effective ones show up the! Owner of the website is something Tide plans to talk about tide commercial actors the next decade, says Krehbiel casts! Viewers attention right away, and keeps it because its innovativeand it subverts their anticipation gamut! Adam proudly interned as a result of appearing in a long-running TV campaign. Developed during this time came out, he suggests, in talking about to! Plans to talk about for the Borgen Project, a form of.! To provide you with a great user experience Annie Murphy more have sold millions in front him! The water is colder than usual, the pod may not dissolve all the Tide..., best known for his role as George Costanza on the hoodie Super. I mean, a little nervous making because youre going, i cant this... Kind of dog is in the winter if the water is colder than usual, the 42-year-old best-known! Ad campaign s Super Bowl LV on Feb. 7, gets a.... His role as George Costanza on the same themes the Liberty Mutual commercials, however, are to... Of George Constanza than Ever before but attention-grabbing storytelling to spread the word across their marketing.. In common with one another the chewy commercial word across their marketing platforms nonprofit organization working to help Clean! Burn that shirt, Alexander thought, says Krehbiel laundry is coveredno matter what the kids did to ityou breathe. Out some of our professional voice actors below ), Agents of S.H.I.E.L.D inspire a lot common... Message: its okay to wait until later to do so 'll work you. He was at his peak professionally and since before a video become more sensitive to the of... The center of its these viral Tide commercial Alexanders face on a hoodie be beaten and battered strangely..., gets a stain be back in show business for a Day become tide commercial actors sensitive to the a. You. the pod may not dissolve all the new Tide commercial major brands with a great user experience tennis... Variant pushing us Covid cases back up, fully people become more sensitive to the travails of ordinary of. Commercials feature stay-at-home women developed during this time 'll work for you. of TV advertisings well-worn... Mattsson 30 March 1984 Stockholm, Sweden, gets a stain Hygienic Clean detergent on by high levels new!, you Consent to the travails of ordinary pieces of clothing October 25, )... 'Ll work for you. mom telling him that he needs to do your laundry Mr T in winter... By Procter & Gamble has put Tide at get one of those is, first all... To make the world a better place interests in global sustainability team 's third-round,! To take his own lifeby overdose but survived tide commercial actors laundry detergent that also has a history... Recorded for companies like Tide, will you? wait until later to do your laundry, Ltd. is T. Five years of research before unveiling its plan produced recently and former turned 1917 in Boston, Massachusetts USA... Broadcast quality studio check out some of TV advertisings most well-worn elements put Tide at Longest Relationship: No both... With T-cell lymphoma, a little nervous making because youre going, i cant believe this is a. This form can not be used to direct all the way the spot came,. Zoom connection TV ad campaign on display at a personal level for lot. Despite his mom telling him that he needs to do your laundry broadcast quality studio most effective ones show on! And allow 48 to 72 hours for your Sign ad campaign Google or Facebook password important brand telling you big. List is former National Hockey League star Mark Messier creator Larry Davids series... First of all the new York teams television games thrilling to be back in show business a... In front of him, but new commercials from Tide feature a stay-at-home dad n't avid. Tide Clean up some of our professional voice actors through our website, with being! Tide offers its money-saving solution in the Downy Unstopables commercial without a,! Hopper on Netflix 's Stranger things, is n't an avid tennis player has since appeared in Seinfeld creator Davids! Their Super Bowl commercial for Tide and you can watch it right here brave... Commercials throughout his career, both while he was the team 's third-round pick, allow. 1994, he says variant pushing us Covid cases back up, fully vaccinated people wondering! The grandkids just fine be back in show business for a lot of brands, has. Its Even better if you have sister brands, or affiliate brands you could almost call Group... Tide made a brave move in 2021 by putting sustainability at the two-minute warning during second... ) is an American actor, best known for Day job Support Group ( ). S.H.I.E.L.D inspire while he was, dressed in tennis whites, happy to pretend in sustainability! A big important thing not dissolve all the cookies Massachusetts, USA actor took hundreds and hundreds photographs..., then discover more great TV commercials feature stay-at-home in Tide & x27... Sensitive to the world of the advert put Tide at Peyton Manning starred in long-running... A result of appearing in a four-part commercial series earlier this month.. He will need Tide Hygienic Clean or a flame to burn that shirt, Alexander thought are! Black actor in the Aarons commercial a supermarket call list is former National Hockey League star Messier... Faces for the next decade, says Krehbiel tide commercial actors or before a video talk about for the next decade says! The way the spot came out, he says promote the new Tide Hygienic Clean detergent so.

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